The Marketing Coordinator will work heavily in the area of promotion. You will produce promotional materials, analyze sales data, and conduct market research. These are not the bounds of your position, as creativity is key! The ideal candidate can successfully interpret behavior of customers, while creating and suggesting ways to increase brand awareness. Passion for advertising strategies, and excellent communication skills will make you a great candidate for this position.
Researching, tracking, designing, and implementing successful marketing campaigns both online and offline
Track online activities.
Collaborate with Marketing Managers and Marketing specialists to track online and offline marketing activity.
Report on marketing data, competitors, and campaigns.
Prepare forecasts (monthly, quarterly, and annually)
Create crystalline, engaging marketing copy.
Outstanding skills in communication, presentation, research (using data analytics software)
Expert status in SEO & SEM campaigns and ability to utilize these
Proficiency in Microsoft Office Suite, Google AdWords, and web analytics.
Expert in traditional and digital marketing tools
Previous, proven work in a similar position, such as Marketing Officer or Marketing Coordinator.